Voting for Facebook Costume Photo Contest Begins


Los Angeles, CA, July 31, 2013

A week and a half ago, launched its very first photo contest on Facebook to join in on the buzz surrounding the widely popular San Diego Comic-Con. Since July 19, the Halloween costumes retailer has been collecting photo submissions of their fans dressed as their favorite cosplay character. During that week and half, Pure Costumes saw an increase in Facebook engagement as well as growth in its Facebook fan base. By utilizing its various online marketing tools to promote its photo contest, Pure Costumes was able to spread the word and receive a wide range of entries, including everything from superheroes to classic movie characters to scary villains. Beginning on July 31st, the voting round will begin. The company expects that by promoting the voting portion of the contest through its e-mail newsletter, website, Facebook and Twitter, many customers will participate in the final stage and assist in choosing a winner.


The voting round is set to run from July 31st to August 7th. During this time, participants may visit Pure Costumes contest tab on Facebook to vote once a day for their favorite photo. Fans who have submitted a photo can help encourage participation by inviting their own Facebook friends to vote. At the end of the voting period, the photo with the highest number of votes will receive a $ 75 shopping spree at With a $ 75 prize on the line, Pure Costumes expects that the contestants will become the main vehicle for promoting the contest through word-of-mouth in order to increase their chances of winning. As Halloween draws closer, winning free credit to shop for costumes and accessories is an enticing prize at this time of the year.


Once the voting period concludes, Pure Costumes will contact the winner before the end of the week to award the contest prize. At that time, the Halloween costumes retailer will analyze the results of its campaign and determine how to make improvements in preparation for its next contest. With Halloween only a couple months away, plans to significantly increase its social activity and provide fun new contests to capture consumers attentions. By using contests, sweepstakes, giveaways and other promotions as a habitual method to promote its brand, Pure Costumes will quickly become a household name as a reliable online source for year-round Halloween costumes and accessories.


About Pure Costumes

Pure Costumes is one of the Halloween industry’s most popular online costume retailers. Available year-round, the website carries a large selection of Halloween costumes for adults, plus size adults, toddlers, children, teens and pre-teens/tweens. Along with costumes, the online retailer also offers an impressive catalog of costume accessories, including colorful wigs, exquisite masquerade masks, and fun costume shoes. Pure Costumes prides itself on its excellent customer service and extensive experience in the industry. Its goal is to bring to its customers the best online Halloween costumes shopping experience possible. As a site with one of the highest return customers year after year, Pure Costumes takes pride in being an industry leader. For more information, please visit


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